Product Updates: March

This month we've introduced new features that drastically improve how users can edit assets within the Cortex platform, saving time and making sure the content displayed via our CMS is optimized.

Recently, we also launched our FDP AI tool - bringing world leading language learning models into our Audience Builder to power natural language queries of your data, unlocking incredible insights and activations. 

We also released our amazing new Promo Assets feature Placements, that improves the reporting of Promo Asset performance, and can increase their value to commercial partners. 

Updates to the CMS

Improved Image Editing Tools

We’ve introduced a suite of image transformation tools designed to help you adjust creative assets on the fly. Previously, the media picker on our CMS only offered a basic crop function. Now, when adding images to articles, polls, or activations, you have access to advanced resizing and visual adjustment options.

This gives users the ability to fix common front end cropping issues without needing to re-edit an image in external software. By using the new ‘smart’ gravity settings or selecting a specific focal point, you can ensure that key details, such as a player's face or a sponsor logo, remain visible across all screen sizes. This gives your content teams total control over the final output and reduces the reliance on designers for minor adjustments.

Text Editor Update

The text block within our CMS has been updated. While this is largely a technical improvement to ensure a smoother writing experience, there is one small change to the workflow.

The HTML toggle now needs to be activated before you start typing if you intend to write in HTML. We have disabled the ability to toggle this mid-sentence to prevent formatting issues when switching modes. For the vast majority of users, this won't change your daily routine, but it ensures that the code behind your articles remains clean and consistent.

What this means for you

These updates are part of our ongoing commitment to making the Cortex ecosystem more robust. By providing better image handling and more stable editing tools, we are helping your digital teams move faster. These small gains in efficiency allow you to spend less time troubleshooting layout issues and more time focused on delivering value for your fans and commercial partners.

Other Product Updates

Cast Software Release

A new version of Cast is now live. This update includes enhancements to preloading behaviour and wider performance improvements for our stadium LED playout software. All Cast customers will see an ‘Update now’ prompt when opening the application. We recommend all users perform this update to ensure they are running the most secure and efficient version of the software.

If you have questions about the new image editing features or need assistance with the latest Cast release, please head over to the Academy or contact our customer success team.