SportsPro x Cortex: Bringing new focus to the sports industry

Forget AI for AI’s sake, sport needs industry-specific technologies for industry-specific challenges
SportsPro x Cortex: Bringing new focus to the sports industry

SportsPro's Steve McCaskill offers his view on where the focus of the sports industry is, and where it should be.

Sport’s appetite for digital innovation is increasingly insatiable. However, leagues, teams and federations are being let down by inadequate technology designed for other industries that doesn’t solve the unique challenges of sport. Cortex and others hope to change that.

Read the full article via SportsPro+: https://www.sportspro.com/insights/cortex-sports-specific-ai-tech-incrowd/

Ready to unlock the real value of digital sports marketing?
Book a personalised demo
arrow_forward

Latest News & Insights

Putting the Power in Your Hands

We are incredibly excited to roll out our new Settings area. This update is a significant step forward in making Cortex a truly self-serve orchestration layer.

Read more
arrow_forward
Introducing, the Cortex CMS AI assistant

Today, we have integrated a new AI Assistant directly into the Cortex Content Management System.

Read more
arrow_forward
FDP AI Introduces: Threads

We have introduced a new ‘Threads’ feature to our FDP AI, which is a significant evolution in how our customers interact with the Cortex Fan Data Platform.

Read more
arrow_forward