"This partnership with Cortex is a major step forward - bringing together RecastPay, our universal media wallet, with Cortex’s fan data platform, we’re giving media owners the tools to truly understand, engage, monetise and grow their audience in a way that’s measurable and meaningful. What’s truly transformational is the ability to create a connected ecosystem where content, value, and experience come together — unlocking powerful new revenue streams for rights holders and rewarding fans like never before."
