Role Overview
Built for sport, Cortex is a business that connects data, content and commercial inventory, elevating the fan experience and generating new multi-channel revenue opportunities for rightsholders.
Cortex is a young business with enormous potential. We are scaling a Software as a Service (SaaS) company to become the leader for the sports industry. We have an impressive and committed shareholder group, a highly driven executive team, and smart and capable colleagues across the business. But we are only just getting started.
Our goal is to build the leading Fan Data Platform (FDP) for the sports industry, and in doing so deliver on the long-held ambition of rights owners, clubs and leagues to understand, engage and monetise fans. We are already well on the way, with our products already being used by leading sports properties all over the world. But there’s lots more we want to achieve, and we’re in a hurry.
Reporting to the Managing Director, we are seeking a commercial leader with the energy and drive to match this ambition.
This role has a global remit, although the preference is for the role to be based from London or New York.
As a key member of the senior leadership team, you will have responsibility for all revenue generating activities for the Cortex business globally.
This includes three pillars (approximate % of value and therefore time dedicated to each pillar):
- Partnership Sales (40%)
- Over the next three years over half of our revenue will come from strategic partnerships. This is our most important revenue channel, and the VP Revenue will be responsible for growing and nurturing this network.
- Direct Sales (40%)
- We will also grow out our already successful direct sales capability, selling directly to end-user customers, but also working collaboratively with partners.
- Marketing (20%)
- We operate in a niche market, but it is critical that we have a clear and powerful message for the market, so that strategic partners and customers alike understand who we are, and what we are about. But marketing must generate leads and revenue.
Key Responsibilities
- Partnership Sales: Lead the development and execution of a partnership strategy to expand Cortex’s presence and drive revenue growth globally.
- Direct Sales: Lead the development and execution of sales strategies to expand Cortex’s presence and drive revenue growth globally.
- Marketing: Lead the development and execution of marketing and communications to support both partnership and direct sales, to increase overall revenues.
- Team Leadership: Build and lead high-performing direct sales, partnerships and marketing teams, providing mentorship, guidance, and support to team members to drive sales success and achieve business objectives.
- Market Expansion: EMEA and North America have been identified as primary growth markets. You will build and execute a commercial strategy to capitalise on opportunities there.
- Relationship Creation & Management: Cultivate and maintain strong relationships with C-suite (especially CTOs) individuals at key stakeholders within the sports industry, including rights holders and potential partner organisations, to identify revenue opportunities and drive business development efforts.
- Revenue Pipeline Management: Oversee the development and management of a robust sales pipeline, and build and monitor and end-to-end revenue pipeline from company financial targets, to pipeline size to team size and individual team targets.
- Proposal Development: Lead the strategic development of new business proposals and responses to RFPs, collaborating with the wider commercial team to tailor proposals to the specific needs of potential clients.
- Strategic Planning: Contribute insights and recommendations to strategic planning initiatives, including market positioning, routes to market, and budget planning, to support the overall growth strategy of the company.
- Performance Monitoring: Implement metrics and KPIs to monitor the performance of all revenue initiatives, track progress, and evaluate the effectiveness of sales strategies, making adjustments as needed to optimise results.
Candidate Requirements
- Experience: Proven track record of success in a leadership position in a revenue, sales or strategic partnerships function, preferably within the sports industry (either sales or customer side). Previous experience selling into rights holders and CTOs is highly desirable.
- Financial analysis: Strong data analysis and financial modeling skills to track channel performance and make data-driven decisions.
- Leadership: Strong leadership skills with the ability to build and lead a high-performing team.
- Network: Established network of contacts within the sports industry that can be leveraged to grow partnerships and sales.
- Sales Skills: Excellent sales skills with a strategic mindset and the ability to develop and execute effective sales strategies.
- Communication: Strong communication and negotiation skills with the ability to articulate value propositions to key stakeholders.
- Team ethic: Collaborative, open to give and receive constructive feedback and a willingness to continually learn.
Measures of Success
- Revenue: Meeting company revenue budgets.
- Partnerships: Meeting partnerships revenue targets and overall partnership growth and health metrics.
- Direct Sales: Meeting direct sales targets and other customer growth and health metrics.
- Marketing: Hard and soft metrics relating to Cortex brand positioning and awareness, events and marketing driving sales flywheel.
- Leadership: Team performance, culture contribution and executive level input.
Up for the challenge?
This is a rare opportunity to be part of a fast-growing start-up business offering a lot of progression potential, opportunity and personal growth.
To apply, please fill out this application form
